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Glimmr

Known as the viral "pink hair mask" on Tiktok— Infused with vitamins & minerals, Glimmr's Superfood Hair System restores shine and strength. 

Glimmr has seen many evolutions regarding its look, and I had the privilege of leading its latest branding efforts from ideation to execution. Giving it a new luxury-feel and modern look, we were able to breathe new life into the product while maintaining its notoriety as the pink hair mask that saves hair.

Now launched in Target.

Shop it at glimmr.com or Target.com

The Products

About The Products

A simple system that is consistent and reliable in its look, formula, and feel. Made to restore, repair, and cleanse damaged hair. Consisting of 3-Step System including a shampoo, conditioner, and the core product: the 10 Minute Hair Mask. The HydraGloss spray acts as a multi-purpose finishing touch for the perfect, shiny blowout.

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Formulated with nutrient-rich superfood extracts and vegan keratin protein,it repairs and bonds weak strands, reducing breakage and restoring radiant shine.
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Gently cleanses without stripping, while replenishing with a nutrient-rich complex. It penetrates to fortify weak strands, patch cuticle damage, and reduce breakage. 
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Delivers lightweight hydration and silky softness with coconut, almond, and avocado oils. Locks in moisture, smooths the cuticle, and detangles for effortless manageability.
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A lightweight shine mist designed to deliver instant gloss, smooth frizz, and a soft, silky finish—without heaviness or grease.

jadedo.

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